Client's Challenge
- Giesecke & Devrient’s (G&D) aim was to generate business for its airport segment become the leader in security infrastructure and solution areas
- G&D is a German global technology leader in banknote and security solutions for banks, mobile network operators, public transportation providers, OEMs and software companies
Intergroup Outcome
- Developed the business model
- Positioned G&D portfolio in the airport segment
- Established partnerships with target airports, governments and airlines
- Sales channels enabled with tools, training, market and industry knowledge
- Specification and implementation of a pilot solution
Customer Benefits
- Development and implementation of a go-to-market strategy
- Greater insight into the complicated responsibility and demanding needs of the airport segment
- Access to airport operators and government organizations
